The World Masters Games 2025 Taipei & New Taipei City, jointly organized by Taipei City and New Taipei City, is currently open for registration. The mascot of the event, “Strong,” was selected through an online Chinese naming campaign, attracting nearly 2,000 participants.
From the numerous names provided by the public, Taipei Mayor Chiang Wan-An and New Taipei Mayor Hou You-Yi jointly decided on the Chinese nickname “壯寶” (Strong). Today, the mayors of Taipei and New Taipei proudly unveiled the adorable mascot, who shared a heartwarming moment with Lin You-Mao, the world’s oldest badminton player.
Taipei Mayor Chiang Wan-An pointed out that a representative mascot often accompanies a successful sports event. For this event, jointly hosted by Taipei City and New Taipei City, the mascot “Strong” took inspiration from the Chinese character “北” (North). Blue represents trust, composure, and solidarity, while pink symbolizes passion and vitality. Together, they create an adorable character interwoven with blue and pink hues.
Mayor Chiang also noted that “Strong” is a homophone for the Chinese pronunciation of “世壯運” (World Masters Games). For its Chinese nickname “Zhuangbao,” “Zhuang” (壯) is derived from the English word “Strong,” representing strength and vitality, while “Bao” (寶), meaning baby or treasure, refers to Strong being a cherished mascot representing the World Masters Games.
He emphasized that this is a grand event where participants can compete with athletes from various countries without the need for selection. It’s an opportunity to make friends while competing and fulfil dreams on the international stage. Athletes worldwide are expected to stay in Taiwan for 15 days, which is anticipated to generate significant tourism benefits for Taiwan.
New Taipei City Mayor Hou You-Yi emphasized that this event, estimated to attract 40,000 participants, is expected to be the largest sports event in Taiwan’s history in terms of participation. The mascot serves as a medium of communication between the event and the public, making it easier for people to understand the messages and concepts conveyed by the World Masters Games.
